Tag Archive | "virtual goods"

Virtual Goods are Taking Off With Hardcore Gamers Too

Tuesday, March 30, 2010

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Virtual Goods are Taking Off With Hardcore Gamers Too

Let’s face it, instant gratification is one of the underlying reason people play a lot of games. Well, some of these free-to-play games available take away that aspect in some form but then re-offer it with virtual items for real money. Traditionally, the “hardcore” gamer would disapprove and shake their heads in digust; however, a [...]

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Sunday Soapbox: Why Do We Play Social Games?

Sunday, March 28, 2010

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Sunday Soapbox: Why Do We Play Social Games?

I think it’s a bit harsh to say that social gamers are “weird”, as Newsweek recently put it… But you have to dig a little deeper than face(book) value to understand the attraction of playing casual games with actual friends on the (social) web. In the end, it all boils down to the fact that [...]

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More and More Virtual Goods Being Sold

Friday, March 26, 2010

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More and More Virtual Goods Being Sold

Kongregate, a web-based gaming service, has announced that its revenue from virtual items has increased by 30%. This is not so surprising because the same thing happened last month, and the month before that too. While no specific dollar amount was mentioned, the company did mention that it now encompasses one-third of their overall revenue. [...]

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Free Money for Looking At Ads? Most of You Would Say Yes

Wednesday, March 17, 2010

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Free Money for Looking At Ads? Most of You Would Say Yes

In a study conducted by ComScore and Offerpal Media, 53% of social gamers would gladly accept virtual money in exchange for looking at a few ads rather than paying for it with real money. Something for next to nothing? I’ll take it. The alternative forms of payment could include but are not limited to completing [...]

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Odds & Ends: Facebook TX, BillMyParents, gWallet, Happy Island, Hi5, Yoo-Mee, Tiki Farm

Sunday, February 28, 2010

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Odds & Ends: Facebook TX, BillMyParents, gWallet, Happy Island, Hi5, Yoo-Mee, Tiki Farm

Before a new week gets going, here are some odds & ends from around the web to wrap up the weekend. What big news are you watching in the week ahead? Facebook Looks to Open 200-Person Office in Austin, Texas (via Inside Facebook & Mashable) – “Although Facebook has US offices outside of its Palo [...]

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Fall for WonderVille, Down the Rabbit Hole from Alice and Wonderland in PetVille

Friday, February 26, 2010

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Fall for WonderVille, Down the Rabbit Hole from Alice and Wonderland in PetVille

Hi, I’m Kate Hancock and I’m a Johnny Depp fan-girl. (“Hi Kate.“) Okay phew, now that we’ve gotten that out of the way- You (PetVille players), have got a very important date… A limited-edition, Alice in Wonderland-inspired, “Pets in WonderVille” collection of costumes and decorations is now available in PetVille! Zynga, the game’s developer, has [...]

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Virtual Goods and The New Digital Retail Revolution

Tuesday, February 23, 2010

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Virtual Goods and The New Digital Retail Revolution

Earlier this week, New York City’s Jacob K. Javits Center played host to a convergence of two trade shows, as both the 107th American International Toy Fair and Engage! Expo welcomed a diverse group of exhibitors and speakers. For certain attendees, the pairing of Toy Fair with the Engage! Expo, a conference that focused primarily [...]

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Social Gold Drives Repeat Purchases of Virtual Goods

Wednesday, February 17, 2010

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Social Gold Drives Repeat Purchases of Virtual Goods

Social Gold, the premier virtual economy platform, has recently shared some intriguing facts on users’ spending behavior within social games. Social Gold offers users a seamless in-game payments experience so players can purchase virtual goods without disrupting gameplay. New stats that were recently posted on Social Gold’s blog show that their virtual economy platform increases [...]

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Virtual Goods Generate 1.6 Billion – New Payments Solutions Make It Even Easier to Purchase Goods

Friday, February 5, 2010

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Virtual Goods Generate 1.6 Billion – New Payments Solutions Make It Even Easier to Purchase Goods

Inside Network recently released a report that the virtual goods market is expected to drive $1.6 billion in revenue in the U.S. in 2010. The market is driven in large part by virtual items sold in social games, which account for $835 million of the total sales projected. While publishers such as Zynga, Playfish, Playdom [...]

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Get Virtual Goods with Kwedit Now, Pay For Them Later

Thursday, February 4, 2010

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Get Virtual Goods with Kwedit Now, Pay For Them Later

I know the headline is probably tripping your spam filters, but it’s not spam, I swear. Kwedit, a new online goods payment service debuting in several virtual worlds and MMOs, seeks to enable players to buy their favorite in-game items — even if they don’t have a credit card or PayPal account. Users can print [...]

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PetVille Cures Olympic Fever with Snow Sports Gear: Snowboards, Skates and Worldly Flags

Tuesday, January 26, 2010

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PetVille Cures Olympic Fever with Snow Sports Gear: Snowboards, Skates and Worldly Flags

Zynga is calling all PetVille players to celebrate world competition this month, by purchasing some shiny new Snow Sports gear in the virtual goods marketplace! Now players can give their pets all the decorative luxuries they deserve this Olympic season – snowboards, ice skates and flags from around the world. Snag all the sporty new [...]

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Peace, Grass and New FarmVille Free Gifts Galore: Dragonfly, Durian and Cashew Trees

Saturday, January 16, 2010

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Peace, Grass and New FarmVille Free Gifts Galore: Dragonfly, Durian and Cashew Trees

So you finally hauled your virtual holiday tree to the curb (WTG you!) and here we are mid-January on the Facebook fields of FarmVille… Just recovering from the gift-giving mayhem that was FarmVille’s holiday celebration – it started early, gifted big, and ended late, extending well into 2010. Whether you’re glad all that increased neighborly [...]

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