Tag Archive | "mattel corporation"

Pretty, Pink and Pretty Smart: Computer Engineer Barbie’s Strides Send Girls on the Path to Silicon Valley

Thursday, February 18, 2010

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Tweet At this week’s American International Toy Fair, the Mattel Corporation announced Barbie’s latest career as a computer engineer. Decked out in a binary-print tshirt, leggings and sensible(ish) shoes, Barbie sports a Bluetooth headset and carries a pink laptop (with “Barbie” written in ASCII on the screen, cleverly enough). The Barbie® I Can Be…™ Computer [...]

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