Social Gold Announces Partnership with

Tue, Feb 16, 2010

Industry, Social

Leading virtual payments provider and TriplePoint client, Social Gold today announced a partnership with to enable virtual economies in Miniclip’s massive catalog of online games.

Miniclip serves over 57 million gamers, who can now take advantage of seamless in-Flash payments from Social Gold. Here’s the full press release with all the details:

Social Gold Announces Partnership with Leading Virtual Currency and Payments Platform to Power World’s Largest Online Games Destination

SAN FRANCISCO – February 16, 2010 – Social Gold, the leading virtual currency and payments solution for thousands of online games and virtual worlds, today announced a partnership with online games pioneer, The partnership will enable virtual economies across Miniclip’s massive catalog of over 550 game titles. It will also deliver a seamless, in-Flash payments experience to Miniclip’s rich community of over 57 million game players.

“By incorporating Social Gold, Miniclip will continue to provide an immersive, premium entertainment experience for our global community,” said Jeremy Wadia, COO of Miniclip. “Social Gold’s in-Flash solution removes all friction from the payments experience, allowing our players to make in-game purchases without ever leaving the game. This not only drives free to paid conversion, but also turns one-time purchasers into repeat purchasers.”

“This partnership brings together the highest quality Flash games and the most elegant virtual economy platform for Flash,” said Vikas Gupta, founder and CEO of Social Gold. “We are proud to deliver a superior user experience, a breadth of local payment methods and single-click purchase capabilities to the Miniclip community.”

Social Gold enables any publisher – whether in Flash or not – to create its own white-labeled virtual currency, provide an unparalleled payments experience to its users, and optimize its virtual economy using robust analytics. Social Gold is the first completely secure, completely in-Flash payments solution, where end users enjoy a seamless purchase experience by remaining within the game itself. With the integration into Miniclip’s catalog of games, Social Gold will enhance and extend Miniclip’s high production value and superior user experience.

To start integrating the Social Gold API, please register at

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