If your car’s cup holder is empty, and you feel an urge to correct that horrible condition, Dentyne Gum is prepared to help you out. All you have to do is ask for a plastic bottle of Dentyne, and they’ll send you one, for free — so long as you ask where all of your friends are listening and can also see that you would enjoy that particular brand of gum.
Chewable Mashable passed along the news this morning about Dentyne’s Twitpic promotion: Take a photo of your car’s empty, lonely cup holder, make it into a Twitpic, and tweet about your gum-related needs, being sure to include the picture, and the tags #emptycupholder and @DentyneGum. Once that’s done, visit the promotional site, and fill out your info to receive the free bottle of Dentyne in the mail. You get free gum, and Dentyne gets all of your followers to know you’re getting free gum. Isn’t brand-driven social networking fun?