As we lead up to next week’s Game Connection event in San Francisco, everybody’s reading up and getting prepared to discuss the topics and trends of this dynamic industry — and the trend, as with the last few years, is going mobile. TriplePoint client Connection Events conducted a survey last month of 130 of gaming’s biggest publishers, including Microsoft, Sony, Nintendo, Zynga, and others, asking them about markets, development, business models, and possibly favorite colors. The full survey is available for free over yonder, but some of the summarized findings spell out the latest attitudes towards mobility:
- On average, publishers release 36 games per year developed by third-party development studios.
- 25% of publishers prefer a free to play business model and that 2/3 of the publishers expect that Business Models to evolve in the near future.
- More than half of responding publishers release games on iOS and Android phones and tablets.
- Among consoles, PS3 and Xbox are preferred by 30% of publishers.
- More than 50% of publishers indicate they will begin publishing games for iOS and Android markets or greatly increase the number of games published on iOS and Android.
More than 50% is technically the majority, yes? The majority of respondents are either involved in mobile, planning to get involved in mobile, and/or expanding their mobile catalogs. Game Connection starts next week and I suspect we’ll probably hear more of these trends once we read about them on our tablets and phones.